Dear Restaurant & Butchery

Building and launching a restaurant is a tall order no matter how you shake it. How about adding in a butchery? And a private events program? And a delivery program? And a wine club? And a global pandemic that’s decimating the restaurant industry? Dear was an act of bravery and creativity the likes of which our firm has never known. We did everything. Strategy, identity, marketing, technology platforms, collateral, signage, and worked with bad-ass interior designer Michelle Pinales to bring the vision to life in the iconic Hyde Park Square space.