BSLLC is a branding, strategy, and design firm focused on helping your business look and perform better.
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KW Flooring
What happens when a 75-year-old flooring conglomerate with a dated look but top-notch strategies changes ownership? A corporate brand refresh positioning their B2B sales department for growth. KW’s brand inhabits the visual vocabulary of construction and design, while pushing into a clean and modern sensibility that timelessly
encapsulates the forward-thinking vision of the company’s new leadership.
Historical


Brand





Business Cards

Letterhead & Envelopes

Polo Work Shirt
Hard Hat


Portfolio

Vehicle

Photography

